You're doing what the experts say, and it's just not working: you're not getting any press coverage. What should you do?
Follow us
Category Archive: Marketing
Mar
21
Why I hate the term consumer
Here's what bothers me about the term consumer: it makes it sound like our only job as individuals is to sit on the couch watching TV (consuming media and electricity), eat fatty snacks (consuming "food"), and then throw away the wrappers.